We are seeking a strategic and creative Content Marketing Associate to drive marketing initiatives across traditional and digital media. This role involves developing and executing data-driven marketing campaigns, collaborating with cross-functional teams, and optimizing content strategies to enhance brand presence and customer engagement.
Key Responsibilities
- Develop and execute marketing campaigns across traditional and digital platforms.
- Assist in shaping marketing strategies that align with broader sales and branding objectives.
- Evaluate and optimize marketing campaigns, advertising, and to ensure effectiveness and the best use of mediums.
- Work closely with team members and clients to define project goals, establish timelines, and ensure successful execution.
- Develop and implement advertising strategies to boost buyer interest and conversion rates.
- Monitor project progress from planning to execution, continuously assessing performance and making necessary improvements.
- Collaborate with PR and sales teams to maintain a consistent brand message across all channels.
- Collect, analyze, and present data-driven insights to internal teams and clients.
- Lead concept development, ideation, and communication strategies for campaigns.
- Facilitate brainstorming sessions to generate innovative marketing ideas.
- Create structured content outlines and manage content calendars to ensure timely delivery.
- Research industry trends and competitor strategies to refine marketing approaches.
- Provide expert recommendations on marketing and advertising methods for new and existing products or services.
