Synchrono Group Inc. is an insurance, reinsurance, and risk management professional services firm that uniquely focuses their business strategy and skill sets on converging technology and insurance.
The brand aims to extend their support to small businesses emerging in the gig economy with the use of artificial intelligence and technology. Our team envisioned an identity that symbolizes the holistic integration of technology and innovation into their customer’s needs.
A circular identity composed of sleek lines creates a logo that evokes a sense of professionalism and technical expertise, ensuring that their values are effectively communicated while instilling confidence in their customers.
The versatility of the identity also allows us to use it as a watermark, translating the spirit and energy of the brand into various applications.
.jpg)
.jpg)
The applications make use of the brand elements to create clean, professional collaterals. The brand logo is enlarged when possible to highlight detail and tie in the innovation that the brand strives for. Blue backgrounds are also utilized for contrast.
