Beyond Function

Content
Production

Beyond Function is a furniture and home accessories brand that marries quality design and functional beauty. ​From product design, manufacturing, packaging, and shipping, they are passionate about being kind to the environment and creating reliable pieces that bring joy and delight to your home and family life.

By reimagining their brand’s visuals, we introduce more warmth and charm to their overall brand presence.

Project Scope:

Field
Retail & Lifestyle

Year

2021

Social Media
Copywriting

Content
Content Management
Content Production

Visual Treatment

For kids furniture and basketry, we wanted to capture the charming and warm persona of the brand by the use of soft pastel colors. The visuals include thoughtful elements shot in an imaginative way, attracting parents who appreciate the aesthetic and functional quality of furniture and objects.

Beyond Function hopes to inspire parents to create an inspired home for their families. Through soft colors and imaginative art direction, we were able to portray the brand’s mission of bringing warmth and liveliness to their space through beautiful objects that go beyond their function.