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Auster WIP

Client

Auster WIP

Brief

Auster WIP is a retail brand that describes themselves as “a creative house that experiments with new trends and styles to create our own take on them.” The PINO team produced promotional videos in a behind-the-scenes style to highlight Auster WIP’s philosophy to keep people and values at the center of their narrative. In order to convey how everyone’s experience and way of expressing themselves is unique, the production team kept things casual during the shoot to give the talent space to let loose and be themselves, and then captured these random, candid moments on camera.